Munkjsö
Interzum | Cologne
Exhibition stand | Munksjö | Interzum 2015
For the first time i.xpo has for the design agency hw.design realized the stand for Munksjö. The strikingly staged performances dominate for years the image of the premium manufacturer of decorative papers.
The motto of this year’s stand was “Infinite Inspiration” and pointed to the variety of colors and combinations of decorative papers of Munksjö. A floating over the entire footprint ‘Paper cloud “could be illuminated by an LED light installation in a variety of colors. The exhibition stand became so all twenty minutes a multimedia brand experience. This play of color was visually enhanced by a decidedly restrained stand architecture whose subtle white reflected the visual constant branded Munksjö.
